SEO Book

While reading John Chow’s book, I stumbled upon this great little book called SEO Book by Aaron Wall.  The book is 331 pages of genius for $79.  I’ve spent a lot of time learnign SEO through trial and error, so anything that allows me to take a few short cuts is worth it.  The book comes with lots of extras, including a list of SEO tools, including SEO forums, conferences, social bookmarking, analysis tools, keyword tools, link-building tools, pay-per-click and a ton of others.  It could take you hours of Internet research to find all the information that’s been neatly compiled in this book for you.

The book starts out at the beginning, helping you to select the right product, domain name and hosting.  Then Aaron walks you through selecting the right keywords for your product and putting them to use by optimizing your pages and your entire site.  Then you start registering with directories and link building.  All of this is presented in a clear, straight-forward way that leaves out all the guesswork.  By the time you’ve read this entire book, you will be an expert in SEO, and you’ll have access to all the tools (many of them free) that you’ll need to properly optimize your site.

However, if you know anything about SEO, then you know that this type of information changes rapidly.  So you might be thinking, why should I spend $79 on a book that will be out-of-date in a month?  Aaron’s thought of that, and he includes free updates with your purchase.  So far, the book has been update 20 times, so you know you’ll be on top of the changes when they happen.

 Of course, if you don’t want to do it youself, consider hiring me.